CELab: The Customer Education Lab

CELab is the Customer Education Lab for Innovative Customer Success, Enablement, and Marketing Teams. Our mission is to explore how to build Customer Education programs, experiment with new approaches, and exterminate the myths and bad ...more

Latest Episodes

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September 09, 2020 01:04:46
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Episode 45 - Maria Manning-Chapman - Free and Fee - What Customer Education Professionals Need to Know about Education Services

In this episode of the CELab Podcast, we’re joined by Maria Manning-Chapman, the VP, Education Services Research at TSIA where we expand upon the...

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August 25, 2020 00:50:33
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Episode 44 - Chip Ramsey - Start with Science

In this episode we talk with Chip Ramsey – Founder and CEO of Intellum and one of the early pioneers in our field with...

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August 05, 2020 00:45:25
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Episode 43 - Mailbag - Part 2 - Where Does Customer Education Belong?

Part 2 of our Customer Education Mailbag episode continues the conversation with our listeners.  How do Content Developers become more self-sufficient with their LMS?...

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July 24, 2020 00:46:21
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Episode 42 - Customer Education Mailbag - Part 1

Early listeners will remember that we used to do a segment on the show called “Customer Education Mailbag” where we would answer a quick...

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July 07, 2020 00:34:42
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Episode 41 – Intellum and Forrester show how to Increase Revenue and Improve Customer Retention Through Customer Education Programs

Our next “State of the Industry” report review comes from Forrester and Intellum with their 2019 paper: “Increase Revenue and Improve Customer Retention Through...

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June 30, 2020 00:59:43
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Episode 40 - Skilljar - 2020 Customer Education Benchmarks and Trends Report

In this episode we look at Skilljar’s 2020 Customer Education Benchmarks and Trends report. This report is one of the most comprehensive to-date featuring...

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