CELab: The Customer Education Lab

CELab is the Customer Education Lab for Innovative Customer Success, Enablement, and Marketing Teams. Our mission is to explore how to build Customer Education programs, experiment with new approaches, and exterminate the myths and bad ...more

Latest Episodes

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July 24, 2020 00:46:21
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Episode 42 - Customer Education Mailbag - Part 1

Early listeners will remember that we used to do a segment on the show called “Customer Education Mailbag” where we would answer a quick...

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July 07, 2020 00:34:42
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Episode 41 – Intellum and Forrester show how to Increase Revenue and Improve Customer Retention Through Customer Education Programs

Our next “State of the Industry” report review comes from Forrester and Intellum with their 2019 paper: “Increase Revenue and Improve Customer Retention Through...

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June 30, 2020 00:59:43
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Episode 40 - Skilljar - 2020 Customer Education Benchmarks and Trends Report

In this episode we look at Skilljar’s 2020 Customer Education Benchmarks and Trends report. This report is one of the most comprehensive to-date featuring...

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June 23, 2020 00:20:02
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Episode 39 - Thought Industries - 2020 State of Customer Training Report

In this episode we react as we discover that “only 14% of respondents believed that their customers were adequately trained.” Join us as we...

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June 16, 2020 00:38:56
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Episode 38 - The State of Education Services 2020 - Part 1

In this episode we kick off a new series that focuses on “The State of Customer Education” in 2020.  We take a deep dive...

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May 18, 2020 00:54:38
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Episode 37 - Delightful Learning and Gamification with Daniel Quick

In this episode we feature a fireside chat with Daniel Quick, Head of Customer Education at Asana.  How can you really leverage what we’ve...

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