We are back from Summer Break and are entering Season 3 of the CELab Podcast!
In this episode. we start to get beyond the Fundamentals into more Advanced material by empathizing with your first “aha!” (and potentially, “ouch”) moment as a Customer Education team or leader.
Building content is easy. Keeping your content up to date? Well, that requires some different strategies. In Software as a Service Companies where products change quickly, it’s one of the key processes you have to get sorted out fast! With limited resources and time, finding ways to make your process scale is the lifeblood of an efficient Customer Education program.
“Now is the right time for Customer Education.” as Cushing Anderson and Lisa Rowan say in the their Thought Industries’ sponsored report. As the...
In this episode we talk with Bill Cushard – Host of “Helping Sells Radio” and Director of Marketing at ServiceRocket – for our first...
As technology evolves at lightning speed, how can we keep up with educating our customers? We pose this question to the legendary Geoffrey A....