CELab: The Customer Education Lab

CELab is the Customer Education Lab for Innovative Customer Success, Enablement, and Marketing Teams. Our mission is to explore how to build Customer Education programs, experiment with new approaches, and exterminate the myths and bad ...more

Latest Episodes

April 05, 2024 01:21:33
Episode 129 - Mindy Barenblat - So Much Joy in Pricing

Episode 129 - Mindy Barenblat - So Much Joy in Pricing

How do we price our Customer Education programs? It's a hugely challenging task, even for the experienced - and one that CELab listeners have...

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March 21, 2024 00:49:04
Episode 128 - Emily Brogan - Customer First Thinking

Episode 128 - Emily Brogan - Customer First Thinking

In this conversation we are joined by Emily Brogan, the Customer Education Manager at Dovetail. Emily's experience (and ours!) expresses and dives into the...

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March 07, 2024 00:50:30
Ep 127 - Brian Oblinger - Community and Customer Education are Better Together

Ep 127 - Brian Oblinger - Community and Customer Education are Better Together

Listen in as we explore the ever-evolving intersection of community management and customer education with Brian Oblinger. Brian is a seasoned veteran in community...

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February 22, 2024 01:08:31
Episode 126 - Jesse Evans - Collaborating with Product Teams and Getting Buy-In

Episode 126 - Jesse Evans - Collaborating with Product Teams and Getting Buy-In

Two of the key activities in the life of a Customer Education professional are crucial skills to have: Collaboration with Product Teams and getting...

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February 08, 2024 00:53:46
CELab - Ep 125 - Julie Dirksen - Designing Learning for Behavior Change

CELab - Ep 125 - Julie Dirksen - Designing Learning for Behavior Change

Ever wonder how the minds behind world-class customer education programs construct the experiences that not only stick but also spur action? That's exactly what...

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January 25, 2024 00:47:39
Episode 124 - Sharon Castillo - Why Good Accessibility is Good Customer Education

Episode 124 - Sharon Castillo - Why Good Accessibility is Good Customer Education

Have you ever considered how an overlooked design choice could shut out a swath of eager learners? Imagine excluding twenty-five percent of adults from...

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