What are the key customer education leadership skills you need? Join Adam and Dave as they dive into three great skillsets, each one of which ties to a book. These are required reading material for new and aspiring Customer Education leaders.
Adam here. In case you missed it, I have a new book out, called “Customer Education: Why Smart Companies Profit By Making Customers Smarter.” Pick up a copy before they run out!This post corresponds with Episode 8 of “CELab: The Customer Education Lab.” Subscribe and download our latest episode on our site, Apple Music, Google Play, Stitcher, Spotify, or wherever quality podcasts are found.
Even though I recently published a book, that’s not what this post is about. Today I’d like to share three books that not only every Customer Education leader, but every leader, should read. Each one corresponds to a key mindset that enables us to create a sense of growth and experimentation on our team, and to maximize the potential of every single team member. After all, we succeed or fail together.
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