Photo by Lance Grandahl – Two become one. (or one becomes two?)
On this episode of CELab we continue both our CEO Series and Customer Success Series as Michael Harnum, CEO of ESG Success, walks us through his journey to Customer Success as a Service. Typically, Education Services used to be standalone activities where customers would consume training credits, but that approach often left customers without access to proper training and providers with revenue recognition issues. In a world of SaaS software where training is a constant activity, that doesn’t cut it for most businesses anymore.
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Instructor-led training has always been a core part of the customer education program. With COVID hitting in 2020 there was a strong shift to...
When companies start their first customer academies and education programs, they’re often filled with boring and irrelevant material that doesn’t resonate with customers, and...
In this episode we’re joined by Barry Kelly where he takes us on a journey from Default to Dynamic Measurement. Barry is the CEO...