When companies start their first customer academies and education programs, they’re often filled with boring and irrelevant material that doesn’t resonate with customers, and doesn’t really help them get on board. Why is this? Matt Mulholland from Miro has a theory and shares his hypotheses based on his work as a CSM and customer educator responsible for building Miro’s academy programs.
In this episode we talk shop about In-Product Education. There are many tools out there on the market like AppCues, Pendo, WalkMe, and more....
Photo by Gabriel Bassino on Unsplash In 2019 we did our first “pause and reflect” style episode over the holidays, which was one of...
Is Customer Education just Customer Training? Or is it something more? Whether you’re scoping out your program for the first time, or consolidating separate...