It’s increasingly clear that a big part of a Customer Education leader’s role also includes “Digital Transformation” or Automation. In other words looking at the software we use and thinking seriously about how it works – together.
In this episode we discuss data. How do you work with your data, automate learning journeys, make data about learners “actionable”, and much more.
In Episode 3, the LMS discussion, we mentioned that Learning Management Systems are core systems for Customer Education professionals. They often integrate with other customer systems of record, like CRMs and marketing automation tools. But as Customer Educators, we’re still often deprived of the data we need.

Many Customer Education programs use upwards of 10 systems to create content, deliver training, measure feedback, and perform other business-critical tasks. Now we have the opportunity to start pulling data together, visualizing it, and using it throughout the customer journey.
Early listeners will remember that we used to do a segment on the show called “Customer Education Mailbag” where we would answer a quick...
Video. It is often the go-to for many of our customers, and for good reason. Some stats from TechSmith, “83% of people prefer watching...
In our last episode, we talked about Certifications can become a huge pillar of your Customer Education program, so they can be daunting to...