Episode 6 - Connecting and Visualizing Customer Education

January 17, 2019 00:45:32
Episode 6 - Connecting and Visualizing Customer Education
CELab: The Customer Education Lab
Episode 6 - Connecting and Visualizing Customer Education

Jan 17 2019 | 00:45:32

/

Show Notes

It’s increasingly clear that a big part of a Customer Education leader’s role also includes “Digital Transformation” or Automation.  In other words looking at the software we use and thinking seriously about how it works – together.

In this episode we discuss data.  How do you work with your data, automate learning journeys, make data about learners “actionable”, and much more.  

In Episode 3, the LMS discussion, we mentioned that Learning Management Systems are core systems for Customer Education professionals. They often integrate with other customer systems of record, like CRMs and marketing automation tools. But as Customer Educators, we’re still often deprived of the data we need.

Gray and Black Laptop Computer

Many Customer Education programs use upwards of 10 systems to create content, deliver training, measure feedback, and perform other business-critical tasks. Now we have the opportunity to start pulling data together, visualizing it, and using it throughout the customer journey.

(more…)

Other Episodes

Episode 0

July 04, 2025 01:09:42
Episode Cover

CELab - Ep 160 - Randon Ruggles and The Secret to Customer Education Success: Short-Form Video, Data, and Team Synergy

What does it take to build a world-class customer education program in today’s fast-paced, global SaaS landscape? In this episode, Dave Derington sits down...

Listen

Episode 0

October 21, 2022 00:34:36
Episode Cover

Episode 85 – State of Customer Education Industry 2022 – Part 3 – TSIA

Continuing our journey through the “State of Customer Education” reports that have come out in 2022, we explore TSIA’s report – The State of...

Listen

Episode 0

November 02, 2023 01:04:01
Episode Cover

CELab - Ep 118 - Sourabh Bajaj - AI and Customer Education

In this episode, Sourabh Bajaj, an expert in AI, explores the role of artificial intelligence in customer education. He discusses his background in AI,...

Listen