In this episode we talk with Bill Cushard – Host of “Helping Sells Radio” and Director of Marketing at ServiceRocket – for our first ever CELab interview!
How do you help your customer buy from you? A lot of times we don’t help our customers … we just try to sell to them.
In this episode, Bill explains how helping your customers, particularly through education, really sells. We talk about Agile approaches to Marketing – and that includes using Agile Sprints to develop Educational content, building your 5-year roadmap for education, and much, much more!
Bill Cushard
In this episode, Adam Avramescu takes a deep dive into Change Management with Alessandra Marinetti - Global Head of Education and Enablement at Asana. ...
Photo by Hans-Peter Gauster on Unsplash One theme that’s on the minds of many Customer Education professionals is learning how to “bridge the divide”...
Photo by Guillaume de Germain on Unsplash In this episode, we’re celebrating some milestones from CELab! First, we are celebrating two amazing years of...