Episode 13 – Becoming a Customer Education Instructional Designer

This episode is part three of our informal trilogy about instructional design in customer education. (See parts one and two.) What does it take to become a great instructional designer or content developer in Customer Education. How can you succeed in the role if you’re transitioning from another career? We’ll tackle these questions and more, so listen in!

For those making the leap into Customer Education as Instructional Designers, they typically come from three places:

• Customer Success and Support: The rock-star customer-facing folks who love educating their customers, and want to do it full-time
• Internal L&D: Education experts who have been working in corporate L&D or enablement, and want to transition to external education
• Master’s programs: People who have committed to get a degree in instructional design or instructional systems design

Which is best? Are any of them best? The big question most people ask is whether they need a degree to be most successful in the field. What’s more important, field experience or a degree?

We’ll look at these three common paths and give some perspective on them.