Adam Avramescu and Dan Ennis discuss the evolving field of digital customer success, emphasizing its focus on leveraging digital-led programs to improve customer outcomes, retention, and growth. Dan highlights the importance of proactive and reactive digital programs, such as email and in-app series, to engage customers at scale. He stresses the need for clear definitions and metrics, including leading indicators like adoption and performance metrics like open and click-through rates. Collaboration between digital customer success and customer education teams is crucial, with regular feedback loops ensuring alignment on customer outcomes.
In this episode we discuss the “Rise of the Customer” with Sandi Lin, CEO and Founder at Skilljar. Educating your customers, while not a...
This episode is a rebroadcast of an interview hosted by Nikki Engel of Northpass with Adam Avramescu where Adam shares the tale of why...
In this special 150th episode, Adam Avramescu and Dave Derington reflect on their journeys in customer education and the evolving nature of the field....