Episode 109 - TechSmith and Project-Based Learning

July 17, 2023 00:56:59
Episode 109 - TechSmith and Project-Based Learning
CELab: The Customer Education Lab
Episode 109 - TechSmith and Project-Based Learning

Jul 17 2023 | 00:56:59

/

Show Notes

We are big fans of TechSmith and its products - and TechSmith is a fantastic supporter of the Customer Education community! Today we welcome Matt Pierce and Troy Stein from TechSmith to the show to discuss what’s happening at the company and an exciting (experimental) topic: Project Based Learning (PBL). 

You’ll hear Matt and Troy discuss the transformative power of project-based learning and customer education. They delve into TechSmith's tools like SnagIt and Camtasia that enable individuals to create and share powerful visual messages. The episode explores how technology and creativity intersect to drive project-based learning, the concept of multimodal learning, and the impact of AI and machine learning on customer education. Mat and Troy share insights on TechSmith's Academy platform that is revolutionizing video production learning and the potential of project-based learning to foster innovation in customer education. Enjoy!

 

About the Show

CELab is the Customer Education Lab for Innovative Customer Success, Enablement, and Marketing Teams. Our mission is to explore how to build Customer Education programs, experiment with new approaches, and exterminate the myths and bad advice that stop growth dead in its tracks.

 

Listen in as we discuss:

 

Resources:

Troy Stein LinkedIn

Troy Stein TikTok

Matthew Pierce LinkedIn

TechSmith

TechSmith Build a Great Video

TechSmith Camtasia

Adam Avramescu LinkedIn

Skilljar

Docebo

Intellum

Other Episodes

Episode 0

July 07, 2020 00:34:42
Episode Cover

Episode 41 – Intellum and Forrester show how to Increase Revenue and Improve Customer Retention Through Customer Education Programs

Our next “State of the Industry” report review comes from Forrester and Intellum with their 2019 paper: “Increase Revenue and Improve Customer Retention Through...

Listen

Episode 0

March 30, 2020 00:52:35
Episode Cover

Episode 35 - A Time to Shine - Customer Education Best Practices for Dark Days

In March 2020, we are experiencing the world’s largest work from home “experiment”.  In dark days of a global pandemic, how can Customer Education...

Listen

Episode 0

April 07, 2023 01:04:35
Episode Cover

Episode 102 - Thinkific - The Power of Education as a Growth Tool for Business

Software as a Service (SaaS) businesses are often plagued by the same challenge: Churn! Thanks to the emergence of Customer Success, we’ve learned a...

Listen