Ep 113 - Caitlin Wood - Scale Success and the Role of Education

August 24, 2023 00:56:38
Ep 113 - Caitlin Wood - Scale Success and the Role of Education
CELab: The Customer Education Lab
Ep 113 - Caitlin Wood - Scale Success and the Role of Education

Aug 24 2023 | 00:56:38

/

Show Notes

In this episode, Caitlin Wood, Senior Director of Customer Success and Enablement at Ironclad, dives into the intricate world of customer education and success. She elucidates the unique structure of Ironclad's education program, the role of their Learning Experience Design and Training Delivery teams, and their revolutionary approach to digital success. The conversation also delves into the potential pitfalls of siloed customer education teams, the impact of pricing on customer experience, and the emerging concept of customer education as digital success. The episode explores the importance of collaboration and alignment between customer education, digital success, and product teams, providing invaluable insights for business leaders.

About the Show

CELab is the Customer Education Lab for Innovative Customer Success, Enablement, and Marketing Teams. Our mission is to explore how to build Customer Education programs, experiment with new approaches, and exterminate the myths and bad advice that stop growth dead in its tracks.

Listen in as we discuss:

Resources:

Caitlin Wood LinkedIn

Ironclad

Docebo

Thinkific

Strigo

Dave Derington LinkedIn

Adam Avramescu LinkedIn

Other Episodes

Episode 0

June 06, 2019 00:37:21
Episode Cover

Episode 16 - Data Driven Decision Making for Customer Education

With this episode, we again take a break from our normal format to bring you the second of a two-part presentation that was given...

Listen

Episode 0

October 31, 2021 01:00:41
Episode Cover

Episode 68 - Hardware and Software for Customer Education

Photo by Matt Botsford on Unsplash One of the most common questions that those new to the field of Customer Education ask about when...

Listen

Episode 0

January 08, 2021 01:06:18
Episode Cover

Episode 52 - What Can David Bowie Teach Us About Customer Education

Photo by Gabriel Bassino on Unsplash In 2019 we did our first “pause and reflect” style episode over the holidays, which was one of...

Listen