Ep 113 - Caitlin Wood - Scale Success and the Role of Education

August 24, 2023 00:56:38
Ep 113 - Caitlin Wood - Scale Success and the Role of Education
CELab: The Customer Education Lab
Ep 113 - Caitlin Wood - Scale Success and the Role of Education

Aug 24 2023 | 00:56:38

/

Show Notes

In this episode, Caitlin Wood, Senior Director of Customer Success and Enablement at Ironclad, dives into the intricate world of customer education and success. She elucidates the unique structure of Ironclad's education program, the role of their Learning Experience Design and Training Delivery teams, and their revolutionary approach to digital success. The conversation also delves into the potential pitfalls of siloed customer education teams, the impact of pricing on customer experience, and the emerging concept of customer education as digital success. The episode explores the importance of collaboration and alignment between customer education, digital success, and product teams, providing invaluable insights for business leaders.

About the Show

CELab is the Customer Education Lab for Innovative Customer Success, Enablement, and Marketing Teams. Our mission is to explore how to build Customer Education programs, experiment with new approaches, and exterminate the myths and bad advice that stop growth dead in its tracks.

Listen in as we discuss:

Resources:

Caitlin Wood LinkedIn

Ironclad

Docebo

Thinkific

Strigo

Dave Derington LinkedIn

Adam Avramescu LinkedIn

Other Episodes

Episode 0

January 22, 2021 01:00:38
Episode Cover

Episode 53 - Exploring Consolidated Learning Strategies with Ted Blosser

Photo by Hans-Peter Gauster on Unsplash One theme that’s on the minds of many Customer Education professionals is learning how to “bridge the divide”...

Listen

Episode 0

November 16, 2023 00:43:01
Episode Cover

Ep 119 - Alessio Artuffo - Docebo and AI-Powered Customer Education

We're always excited to talk with leaders about their platforms and roadmap - and this episode is no exception.  You'll want to join us...

Listen

Episode 0

February 04, 2021 00:42:59
Episode Cover

Episode 54 - Eugene Lee Takes the Investor View on Customer Education

Photo by Markus Winkler on Unsplash What are venture capitalists thinking about the potential for Customer Education and Customer Success? As the industry becomes...

Listen