In this episode, we invite Samantha Murray discuss her journey of boomeranging back to Customer Education where we explore the importance of consolidating customer education programs, the challenges in the industry, and the need for career inspiration.
Samantha shares her experiences in customer education at Shopify and Docebo, highlighting the value of cross-functional collaboration and the impact of customer education on the overall customer experience. What's the overlap between customer education and product marketing? There are so many similarities and synergies to explore, so don't miss this lively discussion!
Key Takeaways:
(This episode is sponsored by WorkRamp) As WorkRamp says on their website, “Learning is a Growth Engine” for your business. At CELab, we talk...
Adam Avramescu and Dan Ennis discuss the evolving field of digital customer success, emphasizing its focus on leveraging digital-led programs to improve customer outcomes,...
Our next “State of the Industry” report review comes from Forrester and Intellum with their 2019 paper: “Increase Revenue and Improve Customer Retention Through...