In this episode, we invite Samantha Murray discuss her journey of boomeranging back to Customer Education where we explore the importance of consolidating customer education programs, the challenges in the industry, and the need for career inspiration.
Samantha shares her experiences in customer education at Shopify and Docebo, highlighting the value of cross-functional collaboration and the impact of customer education on the overall customer experience. What's the overlap between customer education and product marketing? There are so many similarities and synergies to explore, so don't miss this lively discussion!
Key Takeaways:
In this episode we talk shop about In-Product Education. There are many tools out there on the market like AppCues, Pendo, WalkMe, and more....
Today we step aside from our normal format to bring you the first of a two-part presentation that was given at the Bay Area...
In this special 150th episode, Adam Avramescu and Dave Derington reflect on their journeys in customer education and the evolving nature of the field....